The Bard's Sniffling, Sneezing, Coughing, Aching, Stuffy Head, Fever So You Can Rest Medicine
There's a new
term spreading around the internet marketing circles. It's called
'Viral Marketing', and it's spreading faster than the flu.
The idea is marketing like a virus. You inject the virus into the
'host' (aka the internet), and it duplicates itself without further
effort on your part.
In the internet marketing arena, Viral Marketing involves giving stuff
away. Most marketers give away eBooks (electronic books) that have
a few pages of valuable information. The books are absolutely free
and the information is supposedly valuable enough that they encourage
you to give the books away free at your website, and so on and so
Bards have been doing this for centuries on a smaller scale. That's
where the whole idea of the 'hook' came from. We play a song that
sticks in our listeners' minds. They learn the song and share it with
their friends. The traditional folk genre is rampant with music that
was for the primal form of Viral Marketing.
In the past century, there was a mutation on the original virus. It
took the form of Records, 8-Track, Cassettes, and CDs. All have been
very effective at infecting the populace. That's where we have already
started your Viral Marketing campaign. But the real infection will
begin next week.
Marc Gunn is an actual working Celtic Geek musician. He was nicknamed “The Celtfather” for his incredible support of indie Celtic music and his award-winning Irish and Celtic Music Podcast. He has helped 1000s of musicians make money with their musical groups through The Bards Crier Music Marketing Tips. Now you can get FREE “how-to” music marketing and promotion advice, plus tips on how to sell more CDs when you subscribe today. Subscribe at www.bardscrier.com!
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